The Giordano Bangladesh team has launched an operation against the production and marketing of counterfeit Giordano products.
The operation was carried out on Monday (June 20) evening in several shopping malls in the capital. During this time, a large number of counterfeit Giordano merchandise including counterfeit Lycra (LYCRA) tags, were recovered and destroyed.
It is to be noted that a case including GD is being processed at Dhanmondi Police Station against unscrupulous traders for preventing counterfeiting of world famous lifestyle brand Giordano.
Giordano's Bangladesh Country Manager and CEO Shah Eskander Ali Swapan was present there.
He said Giordano is an international quality brand. Its sole distributor is Neera International. But fake Giordano products are being sold in different shopping malls claiming Giordano,which is very sad. We are against all kinds of counterfeit products.Bangladesh is at a forefront of development.Many international brands and companies and businesses are thriving.If we allow counterfeiters and imposters it will ruin the image of Bangladesh and hamper its progress as a proud nation with many untapped opportunities.So an operation was conducted today by Giordano team and further will be carried out against unauthorized online sellers. At the time, counterfeit Giordano products were found in several shopping malls.
He said legal action would be taken if such counterfeit products were found in the future.
Meanwhile, all Giordano products are made in its own factory and sold in Giordano's own 6 stores in Bangladesh. No wholesale or wholesalers are permitted.
Giordano's stores in Bangladesh are- Anam Rangs Plaza, Shat Masjid Road Dhanmondi. Bashundhara City Shopping Mall, Shop-41, Block A Level- 1 panthapath. Police Plaza Concord , Hatirjheel, Gulshan. Road 11, House-54, Banani. SKS Tower, VIP Road, DOHS, Mohakhali, and Bashundhara City Shopping Mall, Level 8, Block A, Panthapath. Giordano products can also be ordered online by contacting GIORDANO Bangladesh page on Facebook.
Giordano's use of trademarks, symbols, logos and other words as such amount to is unauthorized and illegal and a civil and criminal offense. Only Neera International reserves exclusive rights of Giordano in Bangladesh. Giordano's operations in Bangladesh are conducted under a joint venture between Neera International, Giordano Middle East FZE, Dubai and Giordano International Limited, Kowloon, Hong Kong. Only Giordano International Limited retains all rights relating to trademarks worldwide.